Quotes

One who chants the holy name of the Lord is immediately freed from the reactions of unlimited sins, even if he chants indirectly [to indicate something else], jokingly, for musical entertainment, or even neglectfully. This is accepted by all the learned scholars of the scriptures.
(SB 6.2.14 Translation)

My dear Lord, anyone who always keeps Your holy name on his tongue is greater than an initiated brāhmaṇa. Although he may be born in a family of dog-eaters and therefore, by material calculations, be the lowest of men, he is glorious nevertheless. That is the wonderful power of chanting the holy name of the Lord. One who chants the holy name is understood to have performed all kinds of austerities. He has studied all the Vedas, he has performed all the great sacrifices mentioned in the Vedas, and he has already taken his bath in all the holy places of pilgrimage. It is he who is factually the Āryan.
(CC Antya 16.27, Translation)

So you have got this tongue. You can chant Kṛṣṇa, Hare Kṛṣṇa. Immediately you become directly in touch with Kṛṣṇa. Immediately. Because the name Kṛṣṇa and Kṛṣṇa-person is not different. Identical. So even if you think that Kṛṣṇa is far, far away… Kṛṣṇa is not far, far away. Kṛṣṇa is not far, far away. Kṛṣṇa is within you. He’s not far away. He’s far away, at the same time nearest. So even if you think that Kṛṣṇa is far, far, His name is there. You chant Hare Kṛṣṇa, Kṛṣṇa becomes immediately available. Aniyamitaḥ. And for making Kṛṣṇa available in this shortcut way, there is no hard and fast rule. You can chant any time. Immediately you get Kṛṣṇa. Just see the mercy of Kṛṣṇa.
(Lecture on SB 1.8.25 – Los Angeles, April 17, 1973)

If we follow Caitanya Mahāprabhu’s instruction, then our life will be successful and we will be happy. And the process is very simple: chanting Hare Kṛṣṇa. There is no very hard and fast rule for chanting Hare Kṛṣṇa mantra. In any position, in any place, in any circumstance, you can very easily chant this Hare Kṛṣṇa mahā-mantra. Even small children, they also take part, chant Hare Kṛṣṇa and dance with the elderly father and mother. So there is very good potency if we simply chant this Hare Kṛṣṇa mantra.
(Arrival Address – Paris, August 11, 1975)

By chanting the holy name of God gradually your dirty things within the heart will be cleansed and you will see properly your constitutional position and then you will act accordingly and then your life will be happy and prosperous. This is the sum and substance of this Kṛṣṇa consciousness movement.
(Arrival Address – Berkeley, October 5, 1972)

A devotee accepts the distress of this material world as happiness only due to the causeless mercy of Śrī Caitanya Mahāprabhu. By His personal behavior, Śrī Caitanya Mahāprabhu showed that He was never distressed but always happy in chanting the Hare Kṛṣṇa mahā-mantra. One should follow in the footsteps of Śrī Caitanya Mahāprabhu and engage constantly in chanting the mahā-mantra—Hare Kṛṣṇa, Hare Kṛṣṇa, Kṛṣṇa Kṛṣṇa, Hare Hare/ Hare Rāma, Hare Rāma, Rāma Rāma, Hare Hare.
(SB 6.17.30 Purport)

Anyone, anywhere, can easily take to this Hare Kṛṣṇa movement; one need only chant the Hare Kṛṣṇa mahā-mantra, observe the rules and regulations, and stay free from the contamination of sinful life. Even if one is sinful and cannot give up sinful life immediately, if he chants the Hare Kṛṣṇa mahā-mantra with devotion and faith he will certainly be freed from all sinful activities, and his life will be successful. Paraṁ vijayate śrī-kṛṣṇa-saṅkīrtanam. This is the blessing of Lord Rāmacandra, who has appeared in this age of Kali as Lord Gaurasundara.
(SB 9.10.51 Purport)

By the grace of the Lord, if a devotee, at the time of death, can simply chant His holy name — Hare Kṛṣṇa, Hare Kṛṣṇa, Kṛṣṇa Kṛṣṇa, Hare Hare/ Hare Rāma, Hare Rāma, Rāma Rāma, Hare Hare — simply by chanting this mahā-mantra he immediately surpasses the great ocean of the material sky and enters the spiritual sky. He never has to come back for repetition of birth and death.
(SB 4.10.30, Purport)

harer nāma harer nāma
harer nāmaiva kevalam
kalau nāsty eva nāsty eva
nāsty eva gatir anyathā
[Cc. Ādi 17.21]
In this age of quarrel and hypocrisy the only means of deliverance is chanting the holy name of the Lord. There is no other way. There is no other way. There is no other way.
(BG 6.11-12, Purport)

To confirm the Lord’s mission, all the people of the world will accept the holy name of the Lord as the common platform for the universal religion of mankind. In other words, the advent of the holy name took place along with the advent of Lord Śrī Caitanya Mahāprabhu.
(SB Introduction)